One-stop experience of performances, workshops and sales
Reviving traditional culture in the city center with e-factors
Hong Kong, October 21, 2022 /PRNewswire/ — The Hong Kong Cultural Festival (HKCF) has successfully launched the 5th Intangible Cultural Heritage (ICH) Mart in Daeyuan and Central Market. October 14-16An event with the theme of “connecting intangible cultural heritage to innovation” of Hong Kong A unique cultural heritage for our city’s iconic landscape. As a sponsor of this year’s Mart, electronic payment solutions provider Payment Asia hopes to provide merchants with online payment methods and help traditional merchants increase their exposure through electronic means.
This year, HKCF connects traditional craftsmen and other intangible cultural heritage practitioners with a new generation through e-commerce channels, giving cultural heritage new momentum and market opportunities.
This year’s ICH Mart was held as a carnival for the first time, with traditional handicraft markets and workshops, and various performing arts, allowing citizens to participate with the whole family and experience the joy of traditional culture. rice field.payment Asia We provide various payment channels for on-site intangible cultural heritage merchants, such as QR code payment and POS machine collection. Convenient electronic payment platforms are attracting many young consumers. Combining elements of traditional intangible cultural heritage and e-commerce is expected to expand the impact of traditional culture on new generations.
Desmond ChuPayments Asia Business Director said: Hong Kong success. In order to preserve cultural heritage in the new era, we need to innovate how we interact with younger generations and use technology to pass culture on to the next generation.payment Asia Continue to support traditional businesses to deepen their online transformation. “
Carrie LeePayments Asia Marketing Manager said:Hong Kong There are many intangible cultural heritages with a long history, but they are not well known to the general public. We hope that through this market, more intangible cultural heritage will adapt to digital approaches, become sustainable with the help of e-commerce, and eventually become part of people’s lives. “
Hong Kong It will be open to an international audience at several upcoming events. ICH Mart will seize this opportunity to revive of Hong Kong Cultural landscape, enhance new generations’ interest in traditional culture, and integrate traditional culture into modern life. The Mart will create a sustainable environment for ICH through e-commerce, social media and other technologies.
A series of cultural events at ICH Mart
Hong Kong’s cultural heritage database has over 480 records ranging from performing arts to traditional handicrafts. In addition to the mart, the organizers offered a series of workshops on cheongsam, herbal medicine, garlands, mahjong tiles, shadow puppets, Hakka unicorns, and Dit Da Jow (medicinal wine). Citizens took part in the weekend with the whole family and enjoyed the cultural fun.
from October 15-16the audience enjoyed Hakka unicorn dance, lion dance and kung fu performances in Daeguan and Central Market.Brands participating in the 2022 ICH Mart include Cammie Chan Cheongsam, INNOTIER and others.
HKCF has hosted the Intangible Cultural Heritage Mart since 2016. So far, “visual arts”, “performing arts”, “intangible cultural heritage” and “martial arts culture”.
About Payment Asia
Founded in 1999, Payment Asia has been dedicated to providing innovative online payment technology and electronic payment solutions to small businesses and multinational corporations. Asiapayment Asia prepares a simple and time-saving online payment system for its customers, covering credit cards, debit cards, UnionPay, e-wallets, and bespoke omnichannel payment solutions for businesses. Over the past decade, we have actively innovated and added elements such as digital marketing, e-commerce solutions and consulting to meet the needs of our merchants.payment Asia has developed rapidly and has served more than 10,000 domestic and foreign merchants.
source payment asia
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